Primary Research Assistance

I have been communicating with a company called Hari’s World. This company is targeted towards children and centred on road safety. Below is a passage I have put together for my course leader to type onto UCLan headed paper – this is to prove that I am a genuine university student, and not just someone trying to find out company information.

I understand that a student of mine, Catherine Wilkinson, has contacted you to ask for your assistance with primary research. As a third year student at the University of Central Lancashire Catherine is currently working on her final campaign - to promote a local science festival. In order to expand Catherine’s knowledge of different products/services directed towards children, and the methods used to promote them, Catherine is expected to communicate with members of the industry to gain a firsthand insight.

Catherine understands that the information she has requested is sensitive in terms of your operation at Hari’s World, therefore she has agreed that any findings from her research will not be directly attributed to Hari’s World; rather they would be stated as general findings within her marketing report.

I will await the reply from my course leader with the letter attached, before including this in my primary research file and then sending it to Tristan. I will spend the majority of tomorrow writing as much of my marketing report as possible, before passing this into a member of the WISER team to look through. Doing this gives me greater confidence in the fact that I am on the right track – also it is useful as any grammatical errors are corrected from the outset, rather than potentially missing any mistakes as the weeks go by, as I continue adding to the content. I also prefer this as it motivates me to move onto writing other areas of the report as oppose to constantly redrafting one specific area.

I will update the blog post once I have had feedback from WISER. I have also decided that tomorrow I will send over one of the characters I have created to the marketing team just to have a look over to see if this is on the right track – await the next blog post.