Friday, 15 April 2011

Today I have been working on the designs for the postcards and promotional material in general. I have created both landscape and portrait designs. Within these I have used the key colours of the characters. Three of these designs are completed and I am just waiting until tomorrow so that I can download the appropriate text to support this. With the next I am attempting to appeal to the teenage audience, whereas the illustrations will entice younger children, and consequently their parents. For example “Be there, or be square”, and “it doesn’t take a genius to work it out”. I will send these cards off to be printed before the end of the weekend. This will provide me with plenty of time to review these and make changes if necessary.

I will also consider creating badges and stickers if possible. The idea of creating birthday cards is also plausible – however it is likely that the LSF would use an online method of creation for these, namely e-cards. However, this is still something which I could trial. I will consider printing t-shirts on vista print as a mock up, or see if there are any personalised embroidery sites online. Once I have received the t-shirts I can consider creating a photoshoot for these, to display the clothing option.

I have also not given up on the idea of creating a mascot costume, therefore I will get back in touch with this company.

What next? I have a couple more magazines to read and review. I will then consider the best possible way to format these within the research files. I must also consider how to present this blog. I will scan in the research articles and annotate these tomorrow, devoting the whole weekend to this so that hopefully I will be up to date with this before continuing with the promotional work.

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