Today I have referred back to the Final Presentation brief. Listed below are the assessment requirements, it is important that I familiarise myself with these:
ASSESSMENT REQUIREMENTS AND PROCESS
You are required to present your final campaign work at your allocated space for your final degree show, plus
• A media plan (relates to dates of contact with specific press/media/mags for
PR activities and insertion of ads – included in report and A3 Board)
• A campaign plan with time line (details/dates of activities of whole campaign – included in report and A3 Board)
• 2xA3 research boards, showing evidence of analysis, summary and collation
• 2xA3 development boards, referencing inspiration points and influences, plus the development process of the concepts and ideas
• Research and development folder/sketchbook
• A comprehensive personal time management log to include reflection and evaluation, can be digital
The full campaign must be submitted in A3 folio format, accompanied by a display of selected promotional literature and products.
I will start working through this list methodically. I have to remember that I have already been working on the promotional items and have completed three photoshoots - however, these must be enhanced and reworked to match a consistent style and theme.
Also within the brief I must complete the following aims:
• To develop and exhibit expertise in research skills and market awareness
• To develop a high level of competence in promotional/written work
• To refine and consolidate expertise in creativity and presentation skills
• To develop and demonstrate proficiency in personal time management
I feel that I have successfully developed and exhibited expertise in research skills and market awareness as I have completed a series of interviews and been on many primary research trips. I have also developed a highly level of competence in written work. I must continue to work on these aims
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