Progress Update

Today was the deadline within which I must send over the characters for the marketing team to work with. I sent over the five cells characters (all of which have now been named), and also the Lancabot robot. The version of the robot which I sent over was based on the Production Design which PromoBears had outlined for me. This allowed the robot to be considered in anthropomorphic form.

I stated to Joanna that this was a much more approachable and accessible sketch of the robot. I also stressed to Joanna that I very much would like to produce an actual Mascot costume.

I have also received confirmation from Dave Schofield and have the photo shoot for the Cell Crew characters booked out for the 21st of March. This will allow me for over two weeks after the photo shoot to continue working with, and formatting my report. This way I can integrate any of the characters and photographs into the report – animating these in interesting ways.

In other news, I sent my essay of to be proofread and the professional who read through it and made only minor suggestions, regarding spacing and use of capital letters. I have made these changes, and also implemented the changes throughout the rest of the report, so that this would save the proofreader from picking up on the minor changes through the remainder of the body.

I am also due to collect my work from Wiser on the 8th of March. This is another version of proofreading, so I am interested in the changes that this lady advises. During my tutorial last week I spoke to Christine who advised that I printed out the document and went through it and made it as concise as possible.

I am just going to have to be as strict as I can with myself, trying to get the message across in as few words/sentences as possible. My aim for this coming week, therefore, is to make the report as concise as possible. I aim to have the written aspect of my work completed by the end of this week. This included the time plan, media plan and campaign plan – this will allow me to start working on the web platforms – this is very important for me as I am working to strict deadlines with the LSF organisers.

What next? I will update the blog once I have made further adjustments to the report which I feel enhance the fluency of the reading.