It has been an exciting couple of days, and although I have not made solid progress on my report. I have made progress in considering ideas for forms of promotion. I now have an extensive list of promotional items, and I just need to work on the funds to produce these – this is the stressful part.
I have my heart set on bringing each of the Cell Crew to life, and also have my heart set on bringing the robot mascot to life – so this could be a VERY expensive campaign.
Watch this space! I have sent over the first half of my report to a proofreader, and am confident that this reads well. Other than this, today I have been communicating with a couple of people who will make my cell characters up for me.
I currently have three people offering to do this, and a potential fourth person getting back to me by the end of today. I am incredibly keen to get the ball rolling on this, and therefore would like to secure payment of this by the end of day tomorrow.
So very excited to see my characters brought to life. These characters will be treated like real life models – I may even buy them clothes! I will conduct photoshoots of these characters around Lancashire, and this will aid WOM marketing. The cell crew would be part of the teaser campaign, building up hype around Lancashire.
The LSF could work in accordance to a local paper, to find the Cell Crew graphic in their paper, to redeem discount to the theatre shows, for example – this idea is only up in the air at present, and requires a little more thought.
I also wish to go on two more primary research trips by the end of this month. One to the London Olympia to the education fair, and the other to Quantum science museum in Birmingham.
I am excited about both of these visits and am positive that they will aid my primary research, and also help to enhance the written report visually.
What next? I will update the blog entry once I have secured production of these characters with one of the people I am currently conversing with.
So very excited!
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