Sunday, 23 January 2011

How Could Video Modeling be used?

I was inspired today after watching the video below:

http://www.youtube.com/watch?v=enpFde5rgmw

The video is of a Sesame street character declaring: I love my hair. The message within the video is all-important, it attempts to defeat bullying against people who have 'different' hair, such as afro-carribean. The creator watched his adopted daughter playing with dolls such as Barbies, and getting upset because her hair did not bounce around in the same way as the doll's did. I read the articles below:

http://www.npr.org/templates/story/story.php?storyId=130653300

http://blogcritics.org/culture/article/i-love-my-hair-sesame-street/

This educated me about the power of this video - it moved a lot of people emotionally due to the strong message it carried - if effectively defeated the idea of perfect for children in that age bracket.

I could develop this by creating a series of videoa about what it’s like to be ‘normal’ e.g. be different - have faults. This would teach children to appreciate the way they are.

Children would watch these videos before they start reading teen magazines - in their preschool and primary school years, hopefully this will embed a message in their mind that everyone is different, but that’s what makes them special.

One main problem is the idea of natural beauty, and trying to make children realise that they don’t have to adhere to this. This is a hot topic at the moment with Willow Smith also promoting the idea of being different, and the benefits of having 'wild' hair. Please see below:

http://www.examiner.com/ny-in-new-york/black-women-i-love-my-hair-sesame-street-willow-smith-essence-video

I will now continue with my primary research, looking for things in the 'real world' which inspire me, and consider how I could interpret this into a unique product / service. Other than research into events/exhibitions, my aim for today is to have made great progress in annotating my primary research so far.

No comments:

Post a Comment